41107 - Business Administration Modulübersicht

Module Number: 41107
Module Title:Business Administration
  Betriebswirtschaftslehre
Department: Faculty 2 - Environment and Natural Sciences
Responsible Staff Member:
  • Prof. Dr. rer. pol. Wätzold, Frank
Language of Teaching / Examination:English
Duration:1 semester
Frequency of Offer: Every summer semester
Credits: 6
Learning Outcome:After participating in the module, students will be able to
  • understand the various aspects of how to establish and run a business
  • understand and evaluate selected management concepts, and
  • apply various decision-making tools in business.
Contents:Lecture:
  • Motives and functions of a business
  • Business ethics and social responsibility
  • Assessing economic conditions
  • Starting a new business
  • Business planning
  • Managing effectively
  • Organizational structure
  • Improving productivity and quality
  • Hiring, training, motivating, and evaluating employees
  • Creating, pricing and promoting products
  • Distributing products
  • Accounting and financing
  • Expanding the business abroad
  • Macroeconomics and macroeconimic policy
  • Stimulating economic growth in the long and short run
  • Unemployment and inflation
  • Money and monetary policy
  • Fiscal policy
  • International trade and comparative advantage
  • Exchange rates and the macro economy
Seminar:
  • Finance, evaluation and decision making
  • Creating a business plan
Recommended Prerequisites:None
Mandatory Prerequisites:None
Forms of Teaching and Proportion:
  • Lecture / 2 Hours per Week per Semester
  • Seminar / 2 Hours per Week per Semester
  • Self organised studies / 120 Hours
Teaching Materials and Literature:
  • Madura, J. (2007): Introduction to Business, Thompson South-Western, 4th edition, Mason, USA.
  • Baye, M.R. (2003): Managerial Economics and Business Strategy. Boston u.a.O.: McGraw-Hill
Module Examination:Continuous Assessment (MCA)
Assessment Mode for Module Examination:
  • Written examination, 80 min. (50%)
  • Written paper (business plan) OR oral presentation, 20 min. (50 %)
Evaluation of Module Examination:Performance Verification – graded
Limited Number of Participants:None
Part of the Study Programme:
  • Abschluss im Ausland / Bauingenieurwesen / keine PO
  • Abschluss im Ausland / Betriebswirtschaftslehre / keine PO
  • Abschluss im Ausland / Environmental and Resource Management / keine PO
  • Bachelor (research-oriented) / Environmental and Resource Management / PO 2015
  • Abschluss im Ausland / Informatik / keine PO
  • Abschluss im Ausland / Maschinenbau / keine PO
  • Abschluss im Ausland / Power Engineering / keine PO
  • Abschluss im Ausland / Stadt- und Regionalplanung / keine PO
  • Abschluss im Ausland / Wirtschaftsingenieurwesen / keine PO
Remarks:None
Module Components:
  • 240907 Lecture/Seminar Business administration
  • 240963 Examination Business administration
Components to be offered in the Current Semester:
  • no assignment