Information medium #1 - the BTU website Making information visible to target groups and beyond the region

The BTU website is the university's most important information medium. If you prepare content cleverly and follow the rules of search engine optimization, you will not only reach the BTU community, but also draw attention to yourself worldwide.

Take advantage of the existing infrastructure and our support to get your information out there in a targeted and effective manner!

Laptop mit geöffneter b-tu.de Startseite

Front page

What is on the front page, why and how do I get my information there? We explain which criteria are most important.

Editorial/News system

With access to the editorial system, you can include news and events on the website. By selecting the appropriate categories, your information will land with the appropriate target group.

Google Suchergebnis "BTU Cottbus Senftenberg"

Search engine optimisation

By adhering to the common rules of search engine optimisation, you ensure better findability on the one hand, but also directly improve the user-friendliness of your website on the other.

Translations & Glossary

In order to create a uniform external image on an international level as well, we maintain a glossary whose entries are coordinated with a translation agency.