Innovative companies and institutions Innovation management as a value driver and competitive factor

    Get to know the many facets of innovation management in order to handle your innovation projects more successfully in the VUKA world (volatility, uncertainty, complexity, ambiguity), in which everything is possible and nothing can be predicted or planned.

    In learning tidbits, participants deal with innovation culture and its importance as a competitive factor, to support the positioning of your future-proof companies. The participants are qualified in essential aspects of innovation management, such as the initiation of innovation projects, the generation of innovative ideas with design thinking as well as their selection and evaluation up to the planning and implementation of innovation projects. Thus, they acquire the necessary competencies to create a positive innovation culture in their company/institution while integrating a clear practical reference. Our learning platform offers space for exchange, creative and collaborative work as well as networked learning.

    Target group

    Professionals and managers from companies and institutions, with all interested parties welcome.

    Lecturer

    Prof. Dr. Magdalena Mißler-Behr
    BTU Cottbus-Senftenberg

    Prof. Dr. Alexander Martin

    Frank Seeler & Liv Lohmann

    Dr. Katrin Schickhoff

    Beatrix Krautz
    BTU Cottbus-Senftenberg

    N.N.

    Main topics
    • Initiating innovation projects
    • Generating innovative solutions: Innovation and creativity methods, design thinking.
    • Selection and evaluation of ideas: Further development of idea approaches
    • Creating large-scale innovation concepts: methods for concretizing solution ideas and developing business models
    • Planning and implementation of innovation projects
    Conclusion and costs

    CONCLUSION

    Confirmation of participation

    COSTS

    339,00 €* for five learning units incl. access to our learning platform Moodle and training materials
    79,83 €* for attending single dates/learning tidbits incl. access to our learning platform Moodle and training materials
    *tax-exempt service according to § 4 No. 22 a) UStG (German VAT Act)

    Structure

    Innovation organization

    April 18, 2023 / 10-11 a.m. (Online)
    Prof. Dr. Magdalena Mißler-Behr, BTU, Chair of ABWL, in particular Planning, Innovation and Founding.

    • What is an innovation?
    • Importance of innovations
    • What types of innovations are there?
    • What is innovation management?
    • Tasks and roles in innovation management
    • The innovation process
    Innovation culture and strategy

    May 9, 2023 / 10-11 a.m. (Online)
    Prof. Dr. Alexander Martin, BTU Chair ABWL, in particular Organization and Business Management

    • Corporate culture conducive to innovation
    • Motivation: Innovation with team spirit // Dealing with resistance
    • Identification of strategic fields of action in the company
    Innovation methods

    May 23, 2023 / 10 a.m. - 1:30 p.m. (Hybrid)
    Frank Seeler & Liv Lohmann

    • Methods for developing new business models, products and service, service or solving problems.
    • Get to know and try out selected agile methods such as.
      • design thinking
      • Lean Startup
      • Kanban
      • Scrum
      • Design Sprint
    • Try out LEGO Serious Play as a creativity technique on an example to trigger thought processes
    Innovation Leadership

    June 6, 2023 / 10-11 a.m. (Online).
    Dr. Katrin Schickhoff

    • Role of the leader in innovation projects
    • Leadership culture
    • Competencies / skills for leaders
    Innovation financing and profitability

    June 20, 2023 / 10 a.m. - 1 p.m. (Hybrid)

    Beatrix Krautz, BTU, Technology and Innovation Department.

    • Financing of ideas and projects
    • Economic efficiency of innovation projects
    • Information on funding programs
    • Design of cooperations and networks
    • Tour of the Science Gallery, the BTU's showroom of technological innovations
    Innovation spaces

    July 4, 2023 / 10 a.m. - 1 p.m. (Hybrid)

    N/A.

    Variety of virtual or physical creative workshops and makerspaces.

    • Spaces for creative work
    • Makerspaces as places for creative work
    • Connection between coworking and innovations
    Innovation Consulting

    If you would like individual advice, this is possible within the framework of this series. Contact us with your needs and we will make you a customized offer.

    Networking

    Network with the help of our learning platform. Here you can exchange ideas intensively and stay in contact with each other.