Research-oriented eBusiness
A person shows something to another person on a tablet
Bachelor of Science (B.Sc.)

Enrollment is not possible for this course currently.


The Internet is changing the world of business. If you are not online then you are no longer internationally competitive. Many companies are thus confronted with the challenge ‘eBusiness or out of business’, however there is currently a lack of trained experts that can lead companies through this difficult transition.

The study programme in eBusiness provides the skills, knowledge and relevant key qualifications that are necessary to harness the potential of the internet for industries and to place them in a globally competitive position.

Professional Fields of Activity

  • Design of web-based organizational processes and web-based workflow
  • Creation of business models on the Web
  • Economic analysis of e-business projects
  • Development of marketing strategies and communication concepts on the Web
  • Design of internal and external information flows for businesses
  • Content-Management

Further postgraduate opportunities

All study programmes

This website uses cookies. Those have two functions: On the one hand they are providing basic functionality for this website. On the other hand they allow us to improve our content for you by saving and analyzing anonymized user data. You can redraw your consent to using these cookies at any time. Find more information regarding cookies on our Data Protection Declaration and regarding us on the Imprint.


These cookies are needed for a smooth operation of our website.


Name Purpose Lifetime Type Provider
_pk_id Used to store a few details about the user such as the unique visitor ID. 13 months HTML Matomo
_pk_ref Used to store the attribution information, the referrer initially used to visit the website. 6 months HTML Matomo
_pk_ses Short lived cookie used to temporarily store data for the visit. 30 minutes HTML Matomo