Project description:

Innovation driven by the creative industries (KW) is to date not fully captured and defined by OECD international standards. Its mix of artistic and technological innovation is, by definition, cross-sectoral - and thus regularly outside the usual administrative domains and responsibilities: For some, it is too technical and commercial to be considered culture; for others, it is too substantive to still be technologically relevant. Nonetheless, KW-driven innovations have brought about change for centuries - and you don't have to go all the way back to Gutenberg's printing press to understand that. Some examples from today:

• The leading global platforms that started out as Jeff's Book Store or iPod for music.
• Leading global cultural movements such as gaming with about 2.5 billion users per year.
• Cross-innovation for the wider economy and society:
  • Interface design, such as app stores with about 185 billion downloads per year
  • Urban and rural regeneration, e.g. Zeche Zollverein in Essen, Germany, or traditional crafts and folk entrepreneurship from Tallinn to Cape Town (Jinju Traditional Crafts Biennale)
  • Cultural heritage and nature, e.g. Stiftung Fürst-Pückler-Museum, Brandenburg or urban gardening recognized as UNESCO cultural heritage, e.g. the Bamberg Licorice Society.

Given these economic and societal impacts, it is time to understand KW-driven innovations in a systematic and scientifically sound way - beyond simply listing illustrative examples. Europe needs to close its knowledge gap on one of its most successful innovation areas: creative industry innovations.

Further information: https://www.b-tu.de/rice