Isaak, Karina, Robert Wilken & Florian Dost (EMAC, 2016)
Isaak, Karina, Robert Wilken & Florian Dost (2016), The Influence of Psychological Distance on Consumers’ Willingness to Pay. 45th EMAC Conference,Oslo, Norway.
Isaak, Karina, Robert Wilken & Florian Dost (2016), The Influence of Psychological Distance on Consumers’ Willingness to Pay. 45th EMAC Conference,Oslo, Norway.